Super Bowl Commercials Hyped Electric Cars. But Will Anyone Buy Them?
This year’s Super Bowl ads may be a sign that a shift is coming, as automakers try to persuade a skeptical public that electric vehicles are the future.
Super Bowl 2020 electric-car ad showdown: Which one gets you charged up?
Automakers and ad agencies might finally be starting to find the right way to position electric cars in TV commercials. The Super Bowl never was the right venue for commercials that need to run people through rational selling points. These brief and most expensive ads of the year are for brand-building, new directions, and generating buzz, with... The Electric Hummer and the Rise of the Eco-Beast
Battery-powered cars (and trucks) are about to lose their coastal-elite image.
Make Way for the Eco-Beast
Electric Hummers and Cybertrucks are just the beginning when it comes to sustainable trucks and S.U.V.s.
Tesla Model Y arriving early, GMC electric Hummer teased, “self-charging” debated: The Week In Reverse
Which other automaker is co-developing Lincoln’s first EV? Will the next Toyota Prius look like anything like the new Mirai? This is our look back at the Week In Reverse—right here at Green Car Reports—for the week ending January 31, 2020. We finished off the week looking at some of the electric-vehicle-focused Super Bowl... Mirai and Prius, Audi Super Bowl ad, BYD electric buses: Today’s Car News
Audi sings farewell to gasoline in a Super Bowl ad. BYD reaches some goalposts in electric-truck deliveries. And we confirm that the Toyota Mirai and Prius are headed off in their own directions. This and more, right here at Green Car Reports. No, that flashy new Toyota Mirai sport sedan does not hint about the direction of the next-generation... BYD has made more electric buses in the US than anyone else—and it hasn’t given up on cars
As a number of larger truck and bus players have been cautiously treading into the electric sector, an electric-vehicle heavyweight that’s relatively unknown in the U.S. has made a big difference in the number of electric trucks and buses here. China’s BYD earlier this month announced its 100th battery-electric truck in the... Audi Super Bowl ad: “Frozen” song, electric vehicles, and climate change
Audi is making a pitch for its fully electric E-Tron SUV and E-Tron Sportback this Super Bowl with a very “Frozen” song. The spot features Maisie Williams, of Game of Thrones, Doctor Who, and various films, singing the song as if in a musical. “Today’s high temperature is 8 degrees above normal,” says a radio voice... Does the Toyota Mirai tease a sportier direction for the next Prius?
The design of the current-generation of the Toyota Prius, which went on sale in 2016, closely echoes that of the hydrogen fuel-cell Mirai, which arrived less than a year earlier. So with the new 2021 Toyota Mirai making a transformation to a fabulous-looking, nicely proportioned sporty rear-wheel-drive sedan layout, will the Prius follow suit?... Tesla Model Y advances, Hummer returns, Lincoln and Rivian team up: Today’s Car News
Hummer is back, as an electric GMC. The Tesla Model Y is coming very soon, and the Model S and Model X got another range boost. And Rivian will co-develop an electric Lincoln. This and more, today at Green Car Reports. GM has confirmed that its rebooted electric Hummer will indeed be a GMC—and it’s teased a few data points plus a tease...