The 2017 Hyundai Ioniq Electric will soon go on sale as part of a trio of Ioniq variants that also includes hybrid and plug-in hybrid models. When it arrives in dealerships, Hyundai will face the same challenge other automakers have come to know well: marketing electric cars to an uneducated and sometimes skeptical public. Instead of relying... Hyundai Ioniq Electric: how maker plans to market 124-mile electric car
The 2017 Hyundai Ioniq Electric will soon go on sale as part of a trio of Ioniq variants that also includes hybrid and plug-in hybrid models. When it arrives in dealerships, Hyundai will face the same challenge other automakers have come to know well: marketing electric cars to an uneducated and sometimes skeptical public. Instead of relying...