Anyone who watches even a little television knows that automakers take advertising seriously—and do a lot of it. The seemingly-never-ending stream of commercials keeps their brands in the public eye, and helps them sell cars to the subset of views in the market. But if you think that electric cars are generally not represented in that stream... Electric cars are on the market, so where are all the ads?
Anyone who watches even a little television knows that automakers take advertising seriously—and do a lot of it. The seemingly-never-ending stream of commercials keeps their brands in the public eye, and helps them sell cars to the subset of views in the market. But if you think that electric cars are generally not represented in that stream... 
Sometimes, even good intentions can't cover up poor execution. The U.S. Department of Energy (DOE) recently launched a campaign to promote clean energy in general, and electric cars specifically. The program's name, you may ask? It's entitled, "How to be a clean energy baller." DON'T MISS: How can automakers sell more electric cars? Sierra Club...