The EV price war is here, and it’s “no pain, no gain” for automakers
Yes, the electric vehicle price war has likely already begun. Last month’s Tesla price cuts slashed up to 20% of the cost to buy the EV maker’s vehicles. Then in a rare move, Ford dropped prices on its Mustang Mach-E lineup last week by up to 9%. While those might have been a couple of the first dramatic shots over the bow...