In naming its former head of manufacturing, Oliver Zipse, as its new CEO, BMW is doubling down on its strategy of building electric versions of its mainstream cars, rather than a separate line of EVs. Zipse, who will take over August 16, when current CEO Harald Krueger steps down, is credited with developing the new strategy after the company lost... Choice of new BMW CEO solidifies automaker’s electric plans
In naming its former head of manufacturing, Oliver Zipse, as its new CEO, BMW is doubling down on its strategy of building electric versions of its mainstream cars, rather than a separate line of EVs. Zipse, who will take over August 16, when current CEO Harald Krueger steps down, is credited with developing the new strategy after the company lost...